Home | Leading Transformation | Enterprise AI
Long before AI entered enterprise conversations, I was leading large-scale digital transitions inside complex, regulated environments.
These experiences shaped how I approach change: structure matters, operational capacity must keep pace, and trust is built through measurable outcomes — not momentum alone.
🔹 Explore chapters of my 20+ year transformation journey: Yellow Pages and Auto Navigator.
AT&T/BellSouth - Yellow Pages Advertising
As the internet became mainstream, the legacy printed Yellow Pages business model began breaking down — rising costs, declining revenue, and advertisers demanding faster, more measurable alternatives.
I transitioned from a traditional advertising sales organization into a newly formed internet-focused entity tasked with building and scaling digital advertising solutions inside a legacy enterprise environment.
Capital One Auto Finance